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Welcome to my website! My name is Viola (pronounced ‘vee-o-la‘). I have been blogging since 2018. I started as an On-Air Personality for an award-winning radio station where I hosted a beauty show called ‘Beauty Hub’ which featured beauty content creators and entrepreneurs from different parts of the world. It was from there my passion for beauty content creation grew. It was also around that time I decided to transition to natural hair. It wasn’t easy. I  didn’t understand my hair. But it was what I wanted; to wear my Afro; My crown. From researches, unlearning and relearning, it all started to make sense. I understood my 4c hair and knew what she needed to thrive.
Viola ekene

My hair taught me patience and consistency. I knew there were other black women who, like me, desired to learn how to care for their natural hair but didn’t know how to do it. I also started getting a lot of questions from people whenever I wore my hair out on how to care for their natural hair. So I started my blog, YouTube channel, and created a Facebook community called ‘4C Natural Hair Care & Tips’ which currently has 15,000+ black queens from all over the world as members where I consistently share natural hair tips and hacks.


After my contract at the radio station was over, I knew I didn’t want to stop connecting with amazing people and amplifying people’s stories and journies. But this time, I wanted it in a different form. I wanted a safe place for people from all walks of life, where they could share their stories without being judged and show their emotions without being ashamed. So I started the Calm Down Podcast which currently has a reach in 73+ countries with 50 episodes and counting. I’ve had the privilege to listen to and interview great humans. We’ve shared personal stories, cried, laughed and learnt great life lessons together.


viola ekene blog

On YouTube, I share some of these stories and mostly give natural hair and beauty advice and tutorials. My passion for the beauty industry also inspired my digital marketing agency called Social Butterfly Haven. At Social Butterfly Haven, I take off the stress of beauty entrepreneurs having to worry about digital marketing by offering a wide range of digital marketing services to help them position themselves online and make sales. I am so proud to say this agency has helped a lot of beauty brands achieve their digital marketing goals.


My goal is to build a community that is a safe haven for fellow black women and amplify people’s stories around the world.

Phew! Well… you can call me Jack of a few trades, and I’m sure the master of all. Lol!

No, I’m not a nerd. I love watching movies and eating well-prepared homemade meals. Now, you know what my Netflix and chill would be like. Hahaha!

Thank you for stopping by. I’m sure you’ll like it here.


viola ekene blog
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My goal is to build a community that is a safe haven for fellow black women and amplify people’s stories around the world.